Wow! You guys had so many interesting opinions that I just had to do a part 2 post, synthesising all the comments I had on the blog and my related Instagram post and stories!
- More depth and detail. Personally this is why I think blogs will always be around.
- More enduring content. Instagram posts get lost in the feed pretty fast!
- More personality. Because blogging is more in-depth, some people felt they got a more authentic sense of who the blogger is as a person.
- More and better pictures. Blog pictures are bigger and show more detail, and often also let you see a garment from lots of angles. That’s critical when you are looking for information about a pattern!
- People write longer comments. Several people said they give more in-depth comments on blog posts.
- Doesn’t require a smartphone. While you can now create an IG account without a smartphone, I’m not sure if it’s possible to post photos or stories that way!
- Identity. Who am I? Go check my blog and see. It’s almost 6 years of 2 posts a week. It’s something I’m proud enough of to post in public. I don’t know if I’ll ever feel that way about my Instagram feed, with pictures of cats, bedhead, food and daily life mixed in.
- Better for creating resources. Both of my all-time most popular posts (that get a few hundred views a day) are tutorials that got popular on Pinterest. While it’s possible to do a tutorial in an Instagram post, blog posts are more in-depth and much easier for people to find later!
- No annoying algorithms. Instagram keeps changing their algorithms, which decide what you see and what you don’t. At this point, you could follow someone and never see their pictures! It was really noticeable with my IG post there there was a lot of commenting on it for the first 4 hours, then a sharp drop-off and almost nothing. Then one person commented days later that she’d just seen my post pop up for the first time! At least with a blog reader like Bloglovin’ or Feedly, they show you what you’ve asked to see.
- Fast. A lot of people said they just don’t have time to blog themselves, so Instagram lets them be a part of the community without a big time commitment.
- Easy to comment. A lot of people mentioned reading blogs on their phones, which makes commenting hard. Other mentioned the hassle of always having to sign in to comment on blogs – personally, I don’t find that an issue because my computer is set to keep me logged in to WordPress and Discus!
- People love InstaStories! Oh my gosh, people. I did not expect the love for stories! (for non-IG users, stories are short little videos). I listened to the Love To Sew podcast episode on sewcializing the same day I posted and Caroline and Helen were gushing about how they love stories and always check them first. I posted a story asked if people check their feed or stories first, and I got more direct messages back than I’ve ever had on a story before! As Caroline and Helen had said, that direct interaction and chance for a personal chat is really cool (as opposed to a public comment)… but now all those cool conversations are private and no one else gets to jump in and join. I’ve got mixed feelings on that!
- Notifications. Some people dislike having to go back to a blog to see if anyone has replied. Understandable! I personally feel like I get notifications from Discus or WordPress from 90% of the blogs I comment on. I actually found that I wasn’t getting notifications on some comments on my Instagram posts, and they new indented comment system meant I couldn’t see everything, even when I looked back at my post!
- Quick community. As I found with the Sewcialists, it’s a lot faster to build a following on Instagram. Hashtags and community challenges also make it easy to discover new people.
- Micro-blogging. Plenty of bloggers have long gaps between posts, and Instagram is a way to stay connected by sharing WIP, sewing plans, and other informal content.
- Refers people to your blog. Almost every blogger I follow puts a teaser picture up on Instagram when they publish a blog post! It’s a good way to let people know you’ve got something new worth checking out!
- Ego boost. Look, Instagram will hands-down give you that rush of flattery when you post a picture, and it gets liked by a bunch of people. It’s a one-stop shop for boosting your self-esteem! I don’t think that’s a bad thing, unless you reply on it too much, and then things go sour.
- Connecting daily. I’ve made so many friends though blogging… but it’s been in Instagram that we’ve gotten to know each other’s lives better. Instagram allows for daily back and forth, and private chats, and I find it’s much faster to go from acquaintance to buddy that way!
So personally, what have I learned?
Well, I had a lot of blog comments about this topic – and even more Instagram comments! If you factor in all the replies to my stories, Instagram connected me with more people. But a good handful of people commented on both, and they all gave a short reply on IG then came here to say more. I think that’s pretty indicative, don’t you? And finally, I didn’t feel like the topic was wrapped up until I had blogged about it again… so for me, I’m Team Blog all the way! But with a side of Instagram, because it’s pretty great too.
P.S. And then there’s YouTube… shall we have a chat about that sometime too?
P.P.S. From now til Friday, you can vote on the next Sewcialists blog themes!